Capture the funnel
Launch your own storefront, list inventory across locations, and sell directly with control over pricing and margins.
Dealers don't just sell equipment, they manage inventory, trade-ins, inspections, service, and resale. Krank connects it all into one platform.
Inventory
5,200 Assets
Marketplace
42 Countries
Buyers
12,400 Active Buyers
Revenue
$18.4M GMV
Inventory → Marketplace → Buyers → Revenue
A complete suite for dealers to control inventory, verify assets, accelerate sales, and expand buyer reach.
Launch your own storefront, list inventory across locations, and sell directly with control over pricing and margins.
Run timed auctions, reserve pricing, and instant-buy workflows to move aging inventory faster.
Create verified, media-rich condition reports that build buyer trust and speed up inventory turnover.
Connect dealer groups, buyers, and supply partners to increase reach and sourcing opportunities.
Inventory sits across locations, spreadsheets, and disconnected tools with limited visibility.
Listings lack verified inspection data, condition reports, and transparent asset history.
Inventory sourcing depends on scattered relationships instead of a connected network.
Third-party platforms reduce control over pricing, buyer relationships, and transaction margins.

Unify inventory, inspections, listings, auctions, and buyer workflows into one connected commerce system.
Ongoing operations
Krank's integrated ecosystem

Connect inventory, inspections, buyer conversations, and sales workflows into one coordinated ecosystem with greater control, visibility, and deal velocity.
Centralize equipment across locations and manage listings from one shared system.
Use inspection-backed reports to make every listing more transparent and conversion-ready.
Move aging stock faster through timed auctions, reserve pricing and instant-buy options.
Give sales, inspection, and ops teams clear ownership across every step from asset to sale.
Increase sales velocity, improve margins, reduce dependency on third-party platforms, and own all sale and resale channels.
Improve visibility and control with centralized inventory, streamlined listings, and connected inspection, sales, and auction processes.
Give your ops and sales clear workflows, verified asset data, and faster coordination across all sites and asset types.